Webinar: Win the MDM Challenge!

5 Actionable Steps to Ensure MDM Success

How do you strike the right balance between:

  • Applying MDM best practices,
  • Managing your data reality,
  • Dealing with the pressure of internal politics,
  • Evolving within your system constraints,

to make MDM deliver progress with regular wins on the way?

Discover 5 keys for a successful approach from Kelle O’Neal, Managing Partner at First San Francisco Partners and Kadima Lonji, Director of e-Commerce at Oakley.



Kelle O’Neil

Managing Partner and Founder, First San Francisco Partners

Having worked with the software and systems providers key to the formulation of master data management (MDM), Kelle O’Neal has played important roles in many of the ground-breaking initiatives that confirm the value of MDM to the enterprise. Recognizing an unmet need for clear guidance on the intricacies of implementing data solutions, she founded First San Francisco Partners.

Kadima Lonji

Director of eCommerce, Oakley

For over 4.5 years Kadima Lonji had been the Director of eCommerce
Systems at J.Crew, a worldwide top 30 internet retailer in terms of volume, transactions and revenue. Prior to that he was Director of eCommerce at Saks Fifth Avenue; and part of the eCommerce technology teams at Barnes and Noble and Time Warner prior to that. He has spoken about technology and eCommerce at NRF, Oracle OpenWorld, Endeca Discover, Escalate Retail conferences.

Watch the Webinar