Header Background Shapes Blue

Gartner® Report: How to Measure the Value of Master Data Management

Gartner Report man Welding

The success of Master Data Management projects is jeopardized when data leaders fail to measure how MDM is contributing to their business outcomes. Too often, analytics solely rely on data quality and not the whole MDM program.

This disconnect can lead to failure in implementing improvements and a lack of awareness of the effectiveness of your Master Data Management strategy. 

In this report from Gartner, recommendations and strategic planning expectations are broken down from an industry standard. Download the report to better understand how to quantify your MDM program and discover its effectiveness (or pain points to improve on).


How to Measure the Business Value of Master Data Management – Malcolm Hawker, Simon Walker | 9 July 2021 – ID G00718736.

© 2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and is used herein with permission. All rights reserved.